Shopping in Penzance

Loyalty Card Scheme


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What is the Penzance Loyalty Card Scheme?

The scheme is being launched by Penwith District Council, Penzance Town Council and Penzance Chamber of Commerce to benefit businesses and shoppers alike.

It is a discount card, issued free of any charge, which is available to residents and visitors alike, that then offers holders discounts and special offers at various businesses and shops throughout Penzance that are participating in the scheme. Card holders will be advised and updated of the discounts available and the new business members, via advertisements on the Chamber of Commerce Page in the Cornishman, this website and posters in the members' shop windows.

How do I join the Penzance Loyalty Scheme? 

Pick up your Introductory Brochure/Membership Card pack (1 x A4 flyer about the scheme, a list of participating businesses, 1 x A4 application form and the card itself) from any of the participating member’s retail outlet; complete the registration form, hand to the member and start shopping at a discount. 

How will it work?

Holders of the card will produce it on purchase, at any of the participating outlets and be given the appropriate (current) discount/benefit.

What companies are participating?

A list of participating companies is shown on Penzance OnLine where members are identified on this website with an marker alongside their listing. They will also display a sticker advising that they are participants of the Penzance Loyalty Scheme.

The objectives of the loyalty scheme are to:

  • Encourage collaboration between local businesses to develop a more attractive offering to current and potential customers, to help drive business growth
  • Increase the number of customers using the businesses in Penzance , their frequency of usage and spend per head per visit
  • Grow the share of the area shopping and leisure market achieved by Penzance – to build the Penzance ‘brand’ amongst existing local and potential customers
  • Provide a benefit to the local community by developing a vibrant and attractive environment, which will have a beneficial effect on inward investment
  • Contribute towards a healthy labour market, improve employment prospects by stimulating the business economy, improving the attractiveness of existing businesses and the area
  • Contribute towards providing an attractive retail environment to a wide range of people from across the area, to attract more of them to use the area on more occasions
  • Create an enhanced sense of community and loyalty towards the area  

THANK YOU FOR SUPPORTING PENZANCE

Traders/Businesses accepting the Loyalty Card can be seen here
Details of the Scheme for Traders/Businesses are available here
Businesses offering Discounts | Business Application Form
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